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Marketing For Results

CFIs and Flight Schools, use this course to build your business!

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Marketing For Results-Salesmanship Multiplied DVD
Marketing For Results-Salesmanship Multiplied DVD


Great marketing results in great sales. This content-rich course is based on over 40 years of marketing King Schools courses and other general aviation products. You'll learn the principles of effective marketing and the specific practices that will make your marketing pay off in additional sales dollars.

Your Best Value...

Business Courses
Complete Get It All Kit

$196  $98 ... 50% off!

This Course Covers...

  • The two characteristics of every response ad
  • What every response ad must contain
  • How to create response ads that sell
  • Directing the customer to buy
  • How to make a powerful offer
  • Different types of offers
  • How to focus a new campaign
  • Effective price/payment terms
  • The importance of a guarantee (including samples)
  • The negative option
  • The elements of good direct marketing copy
  • The importance of a unique selling proposition and how to develop one
  • The single, secret thing that every customer wants
  • The difference between features and benefits and how to use both effectively
  • How to write great headlines

48 minutes.

Other KING Business Courses...
Creating Outstanding Customer Relationships - DVD
Creating A Successful Business - DVD
Non-Manipulative Selling For Sales Growth - DVD

You're In Control of Your Time
You choose when and where you want to learn.

Your Satisfaction is Guaranteed
King Schools "no questions asked" 30 day, money back guarantee.

We pledge to ...

  • ... place you on a pedestal. John and Martha may be the Kings—but to us, the real "kings" are our customers. Customer satisfaction has driven KING for over 40 years.
  • ... maximize your training. King Schools' teaching techniques help you remember facts you'll need—in every training product we create.
  • ... provide free, lifetime tech support. For as long as you own your course, you get this on all KING software and video products—Monday-Friday 8 A.M.-5 P.M. (PT). Contact Information
  • ... make learning enjoyable. Humor is a major component that distinguishes KING materials—and makes the learning process more memorable.
  • ... treat you with integrity. No loopholes, no surprises—we'll never abuse your trust. There's no fine print, no tricks. Never!

King Schools has trained 1 out of every 2 pilots!

  1. Why buy a KING Business Course?

    The Kings have over 40 years of business experience and are willing to share their valuable experience to help you create and market a successful business. King Schools is known for providing outstanding customer service. As John S. Craparo, Senior Vice President, Information Technology, Hewlitt Packard stated, "The service provided by King Schools is a model something by which all others are measured."

  2. What are the system requirements?

    A DVD player is all you need to play the courses.

  3. How long are the courses?

    • Creating A Successful Business - 40 min.
    • Non-Manipulative Selling - 38 min.
    • Creating Outstanding Customer Relationships - 56 min.
    • Marketing For Results - 48 min.

  4. How many discs are there in each course?

    There is one DVD for each individual course.

Who do I call if I have questions?
You can speak to one of our Pilot Advisors during business hours at 800-854-1001 or +1-858-541-2200. You can also email us at

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